Keith Pelley

Keith Pelley was named President & Chief Executive Officer of Maple Leaf Sports & Entertainment (MLSE) in January, 2024 before officially assuming the role in April, 2024. MLSE is one of the world’s premier sports and entertainment companies as owners of the Toronto Maple Leafs (NHL), Toronto Raptors (NBA), Toronto FC (MLS), Toronto Argonauts (CFL), Toronto Marlies (AHL), Raptors 905 (NBA G-League) and Toronto FC II (MLS Next Pro), hosting more than 3.8 million fans at its venues each year.

Pelley, a Toronto native, joined MLSE following his role as CEO of the European Tour Group, which administers the DP World Tour, Challenge Tour, Legends Tour, G4DS Tour and the Ryder Cup in Europe. Prior to joining the European Tour Group, Pelley served as President of Rogers Media from 2010 to 2015. From 2007 to 2010, Pelley was Executive Vice President of Strategic Planning at CTV globe media and President of Canada’s Olympic Broadcast Media Consortium, where he led Rogers’ and CTV’s unprecedented coverage of the Vancouver 2010 Olympic Winter Games, delivering the fifth most-watched event in Canadian television history and earning a record seven Gemini Awards for its coverage.

Pelley began his career as an on-air personality at OMNI Television in 1984 before joining TSN where he served in various editorial and production roles. Pelley left TSN for FOX where he worked as a game producer for the NFL, NFL Europe, NHL and MLB, returning to TSN as Senior Vice-President of Programming and Production. Pelley was appointed President of TSN in 2001. Pelley served as President and CEO of the Toronto Argonauts from 2004 to 2007, winning the Grey Cup in his first season with the club.

Pelley has devoted much of his time to numerous charitable organizations over the years, including Holland Bloorview Kids Rehabilitation Hospital Foundation and the Hospital for Sick Children. He has received a number of industry awards and recognition, including twice being named Media Player of the Year (2012, 2011); Ryerson Alumni Achievement Award (2011); member of the Etobicoke Sports Hall of Fame (2011); Special Olympics Ontario Sponsors Hall of Fame (2007) and Miles Nadal JCC Sportsman of the Year (2006). Pelley, and wife Joan, are the proud parents of Jason and Hope.

Pelley joined the SickKids Board of Trustees in 2025.